The future outcomes of your dairy begin with the genetic potential of your herd.  Genomic testing with the new CLARIFIDE® Plus from Zoetis can help identify heifers with the greatest potential to help producers reach herd health and profitability goals.

CLARIFIDE Plus is the first commercially available genetic evaluation specifically designed for wellness traits in U.S. dairy cattle.   With CLARIFIDE Plus, Holstein producers can directly select for and amplify the genetics that will help reduce risks of disease for mastitis, lameness, metritis, retained placenta, displaced abomasum and ketosis.

Zoetis also introduced a new, exclusive animal ranking index called the Dairy Wellness Profit Index™ (DWP$™). DWP$ is designed to provide a more comprehensive and profitable genetic selection decision across the entire range of traits available with CLARIFIDE Plus that influences lifetime profitability of dairy cattle.

An extended educational video includes the following topics:

  • Introduction to CLARIFIDE Plus – Cheryl Marti, MS, MBA
  • Creating the new wellness traits – Dr. Sue DeNise, PhD
  • Defining and validating the wellness traits – David Erf, MS
  • Achieving genetic progress with wellness traits and DWP$ – Dr. Dan Weigel, PhD
  • Improving profitability with DWP$ – Cheryl Marti, MS, MBA


This webinar is proudly sponsored by:

zoetis[1]          bullhead-150

The webinars will be moderated by The Bullvine with presentations by Zoetis.  The Bullvine is an online source for dairy genetic and other industry happenings around the world, through their coverage via articles, videos and podcasts.

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