Forget what you think you know about feed costs—geography just became the biggest profit killer in dairy.
EXECUTIVE SUMMARY: Look, I’ve been talking to producers from Texas to Saskatchewan, and here’s what nobody’s saying out loud: your farm’s location now drives profitability as much as your genetics program. We’re seeing feed costs slam 50-55% of milk revenue in drought zones while Midwest operations cruise at 35-45%—that’s not market volatility, that’s structural change. Take Jake in Texas… he’s paying $245 a ton for decent alfalfa, while his Wisconsin cousin has options ranging from $106 to $292, depending on what he needs. Meanwhile, New Zealand keeps feed at just 23-30% of expenses through smart pasture management and tech. The gap’s real, but it’s not permanent—precision feeding, alternative proteins like field peas, and cooperative buying are leveling the field. If you want to stop hemorrhaging money on feed in 2025, these strategies aren’t optional anymore.
KEY TAKEAWAYS
- Precision feeding delivers 15-25% efficiency gains and saves $28 per cow monthly—University of Wisconsin research proves it pays for itself in under 24 months. Get your IOFC baseline first, then start tracking individual cow intake data.
- Field peas can cut protby ein costs 12% without touching milk quality—UC Davis studies back this up completely. Call your nutritionist this week and run the numbers on switching from soybean meal.
- Transport’s killing you at 10-15% of feed costs in remote areas versus 5% in Europe—time to talk storage co-ops with neighbors. One group I know cut trucking 25% first year.
- Danish co-ops save 3% on feed through group buying power—60 farms pooling purchases beats going solo every time. Start small with even 15-20 neighbors for real leverage.
- Track your IOFC like your life depends on it—because in drought regions where feed hits 55% of revenue, it literally does. Hoard’s data shows this is the new normal, not a temporary squeeze.

There I was, chatting with some folks last week, when someone mentioned their neighbor is pulling decent alfalfa priced just over $230 a ton, while some around here are staring down near $280. Sounds like small talk, but it’s the reality dragging our dairy business apart.
Here’s the deal — your farm’s location now influences your profitability as much as your genetics program or your management style. In the drought-prone parts like Texas, feed eats up 45-55% of the milk check, while dairy operators in the Midwest are running closer to 35-45%. That spread? It’s causing some farms to thrive while others barely hang on.
When Your Location is the Real Boss

Take Jake, for one. He’s a composite of High Plains producers I’ve chatted with. Jake runs a 1,200-cow Holstein herd near Amarillo, Texas. This summer, he locked in alfalfa at $245 a ton, according to recent USDA figures from August 2025. Not perfect hay, but decent enough — testing around 18.2% protein and 34% fiber.
“The story’s different up north,” Jake says as he sorts through his feed receipts. “My cousin in Wisconsin has more options — alfalfa prices anywhere from $106 to $292 a ton, depending on whether it’s large rounds or premium small squares.”
USDA data backs this up — big price swings state to state.

Saskatchewan farmers face alfalfa-grass mix prices between $142 and $210 per ton, records from their forage council show. Europe’s premium alfalfa goes for €220-270 per ton or about $230-$290 U.S., depending on where you are and the quality.
What’s real eye-opening? New Zealand dairy farmers typically spend 23-30% of their total farm expenses on feed, thanks to strong pasture systems and smart feed management. Compare that with feed eating 45-55% in harsher U.S. regions, and you see why geography could make or break farms.
Quick Terms to Know
- Income Over Feed Cost (IOFC): Milk sales minus feed bills — your key profit indicator.
- Basis Level: The gap between your local feed price and futures market prices.
- Relative Feed Value (RFV): A number that blends protein and fiber to rate your hay quality.
Paying the Freight: Transport Costs Hurt
Sticker prices aren’t the whole story. Randy, an Alberta dairy operator managing 950 cows, hauls feed 400 miles from Saskatchewan. Although exact figures vary, transportation adds around 10-15% to total feed costs there. Europe maintains a much lower rate — around 5% — with better transportation logistics.
Pooling resources, Randy and some neighbors built a 10,000-ton shared storage facility. “That cut our trucking costs by almost 25% the first year,” he says. “It’s made a big difference, especially in tight times.”
Precision Feeding: Big Investment, Big Payoff

West of the Rockies, Tom runs 2,400 cows in Idaho. About 18 months ago, he dropped nearly $87K on precision feeding tech.
“It was rough the first few months,” Tom says honestly. “But by a year and two months in, the system was paying for itself.”
Supported by research from the University of Wisconsin, farms of his size see feed efficiency jumps of 15-25%. Tom tracks intake per cow and tweaks rations by the hour, saving roughly $28 per head monthly, aiming to recoup his investment under two years.
His neighbor Bill used to poke fun at the “fancy gadgets”—now he’s following suit this fall.
Mixing Up the Rations: California’s Alternative Proteins
California farms loosen tight budgets by mixing in peas, distillers’ grains, and canola meal. UC Davis studies show that swapping soy meal for peas reduces protein feed costs by 8-12% without compromising milk output or quality.
Some producers are even reporting small bumps in butterfat.
Breed Matters: Holsteins and Jerseys
Feed cost hits breeds differently. Holsteins hitting 85 lbs/day need a minimum 18% crude protein, making them more sensitive to protein price swings.
Jerseys convert feed more efficiently at 1.3 pounds of feed per pound of milk, but require mineral packages that add to the costs.
Danish Dairy Co-ops: Strength in Buying Together
Across the Atlantic, about 60 Danish farms combine forces for feed buying, scoring about 3% savings versus solo purchases.
“It’s all about buying power,” says Lars Pedersen with the Danish Ag Council.
Lessons from New Zealand and Australia
Dairy producers in the region enjoy longer grazing seasons and smart technology integration, which helps keep feed costs lower.
Fonterra expects farm gate prices to hover just above NZ$10/kg of milk solids (~$7 USD) in 2025.
Midwest and Northeast: Different Pressures
In Wisconsin, Tom buys alfalfa ranging $106 to $292 per ton, depending on bale and season. Labor and stricter environmental regs push costs higher than in the Plains.
Pennsylvania dairies often offset those costs by marketing premium specialty milk locally.
Montana’s Fight Against Climate Pressure
Montana dairies using drought-tolerant alfalfa varieties report better feed reliability in dry spells, though exact numbers vary by farm.
What’s Next? Real Talk
Winners will be producers who regularly check their IOFC, experiment with alternative proteins, build group buying power, and adopt technology sensibly.
Start by getting your IOFC numbers down, try that alternative protein, talk to your neighbors about buying groups, and investigate precision feeding if you’re running a bigger herd.
Bottom Line
Location isn’t everything, but it sure plays a significant role these days. Smart management, effective partnerships, and well-placed tech investments can level the field.
The consolidation wave has already rolled through. Are you riding it or left behind? Your next few months will say a lot.
Your move.
Complete references and supporting documentation are available upon request by contacting the editorial team at editor@thebullvine.com.
Learn More:
- Precision Feeding: 5 Ways to Make it Work on Your Dairy – This tactical guide dives into the practical application of the technology discussed in the main article. It reveals specific, actionable strategies for implementing precision feeding to maximize your ROI, cut waste, and boost your herd’s efficiency.
- Don’t Let High Feed Costs Derail Your Dairy Farm’s Profitability – This piece provides a strategic financial perspective, focusing on key performance indicators beyond just the feed bill. It demonstrates how to analyze your IOFC and other metrics to make smarter, long-term business decisions in a volatile market.
- The 5 Biggest Mistakes Dairies Make When Adopting New Technology – Before you invest in precision tech, read this. This innovative-focused article explores the common pitfalls of tech adoption, helping you future-proof your investment by ensuring smooth integration, proper training, and a clear path to profitability.
Join the Revolution!
Join over 30,000 successful dairy professionals who rely on Bullvine Weekly for their competitive edge. Delivered directly to your inbox each week, our exclusive industry insights help you make smarter decisions while saving precious hours every week. Never miss critical updates on milk production trends, breakthrough technologies, and profit-boosting strategies that top producers are already implementing. Subscribe now to transform your dairy operation’s efficiency and profitability—your future success is just one click away.

Join the Revolution!