$40K Holstein! Breeders Bash hits $6,131 avg as show-ring genetics dominate. Red & Whites shine in 2025’s elite sale.
The 2025 Breeders Bash at Betley Family Farms wrapped up in Pulaski, Wisconsin, this weekend with impressive results. The sale featured 107 lots, generating a total of $656,089, resulting in a solid $6,131 average. Show ring credentials and deep pedigrees clearly drove buyer interest, with the top lot commanding $40,000.
TOP SELLERS REFLECT STRONG DEMAND FOR SHOW-RING GENETICS
Topping the sale at $40,000 was Lot 26, Lyn-Vale Believeitornot-Red, a spring yearling by Believe-P out of Ms Rollnview Jumpn4me-Red EX-90. The buyer’s investment secures a full sister to Lyn-Vale Just Believe In Me VG-87-2YR-CAN, who made her mark as the All-American Fall Yearling and Reserve Junior Champion at the 2024 International Holstein Show.
Red & White genetics featured prominently among the sale leaders, with Lot 24, Milksource Torrent-Red-ET EX-93, bringing $28,500. Altitude sires this Reserve All-American R&W 4-Year-Old in 2024 from Strans-Jen-D Tequila-Red EX-96 2E, a two-time Grand Champion of the International Red & White Show.
Another strong seller at $18,000 was Lot 18, D2 Eyes of Honour-ET EX-91, an AOT Honour junior 3-year-old from the celebrated Ladyrose Caught Your Eye EX-95 maternal line, producing three All-American titles in milking form.
PEDIGREE DEPTH DRIVES MARKET VALUE
The sale results demonstrate that cow families with consistent performance across generations continue to command premium prices in today’s market. Lot 106, Greenpine Rejoice Bedazzled EX-91, sold for $15,800, representing the third-highest seller and demonstrating the lasting value of mature cows with strong genetics. This five-year-old descends from Craigcrest Rejoice Blackbeauty, a nominated All-American Junior 2-year-old in 2022, with her next dam being three-time All-American Craigcrest Rubies Gold Rejoice EX-94.
“Deep pedigrees with show ring performance clearly create tangible market value,” Andrew from The Bullvine notes. “When breeders evaluate potential investments, they look beyond individual animals to the proven performance of entire families.”
The fourth-highest seller at $15,000 was Lot 33, Budwesisers Drb Dream Big-ET, a Dropbox spring yearling tracing to Blexys Crush Budwesier EX-91 (All-American Winter Yearling in 2020) and ultimately to Rosiers Blexy Goldwyn EX-97, the Supreme Champion at World Dairy Expo in 2017.
The 2025 Breeders Bash results indicate continued strong demand for elite Holstein genetics, particularly those with show credentials and pedigree depth. The $6,131 average represents a healthy market for quality cattle, with significant investment focusing on animals with proven maternal lines and show potential.
As the spring show and sale season continues, the Breeders Bash will be a positive indicator for the broader elite Holstein market in 2025, demonstrating resilience in the face of broader agricultural and economic conditions.
Executive Summary:
The 2025 Breeders Bash in Pulaski, Wisconsin, showcased robust demand for elite Holstein genetics, grossing $656,089 across 107 lots for a $6,131 average. A Believe-P yearling sister to a 2024 All-American champion topped the sale at $40,000, while Red & White genetics and deep pedigrees drove premium prices. Key trends included strong show-ring connections, multi-generational cow families, and optimism for young stock. Hosted by Betley Family Farms, the sale highlighted market confidence in proven genetics despite broader agricultural challenges, offering breeders actionable insights into pedigree value and revenue opportunities.
Learn more:
- Bons-Holsteins Home Bred Sale 2025: European Buyers Chase Balanced Genetics
- Apple-Red Makes History: The First Red Holstein with Over 100 EX Daughters
- April 2025 Global Holstein Evaluations: New Leaders Emerge as Genetic Progress Accelerates Worldwide
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