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Udderly beautiful: P.E.I. dairy farmer creating new photo book

Bloyce Thompson, who owns Eastside Holsteins, says he’s been doing photo shoots with his cows for more than 20 years. (Submitted by Vicki Fletcher)

A P.E.I. dairy farmer has taken on a new project to shed a positive light on his industry — releasing a photography book by putting his cows in front of the lens.

Bloyce Thompson, owner of Eastside Holsteins, in Frenchfort, P.E.I., said it’s been a difficult time for dairy farmers on the Island with many expressing their frustration and disappointment with the new United States-Mexico-Canada trade agreement.

“There’s a lot of great stories that go with every picture,” says Thompson. (Brittany Spencer/CBC)

“We need some positive news in this business right now, farmers are depressed and it’s not great times,” Thompson said. “This is just a way … it keeps us positive and it’s a lot of fun.”

Thompson said many farmers have professional photos taken of their animals, but he didn’t want to stick to traditional barnyard portraits.

Thompson says his cows have been photographed all across P.E.I. including several beaches, like Blooming Point, Tracadie and Wood Islands. (Submitted by Vicki Fletcher)

It’s no secret that P.E.I. is full of scenic landscapes that make a perfect backdrop for photographers, Thompson said. So one day he decided to put one of his cows on a trailer and head for the nearest beach.

He said he’s been doing scenic photo shoots with his cows for the last 20 years. After reminiscing over old photos during his last shoot, he got the idea to put them together in a coffee table book. 

“There’s a lot of great stories that go with every picture,” Thompson said.

‘Luck has a lot to do with it’

Thompson has had his cows photographed all across P.E.I. That includes beaches at Blooming Point, Tracadie and Wood Islands.

He said he’s posed his cows on top of sand dunes and outside Province House in downtown Charlottetown. Many of the photos have been featured in magazines, he added.

Thompson is co-creating the book with Vicki Fletcher, an Ontario-based livestock photographer, who has photographed his animals for the past two decades.

She said she’s photographed animals all across the country and the photo shoots she does with Thompson are unique. 


Thompson and Fletcher say it’s not just scenic landscapes that make for perfect photos. They even did a photo shoot outside of Province House back in 1997. (Brittany Spencer/CBC)

“We go on quite a few adventures with him,” Fletcher said. 

Fletcher said the scenic photo shoots are always a fun way to get creative with the animals, but not always easy.

“Luck has a lot to do with it, being fast is another one,” Fletcher said. 

Fletcher says their photo shoots often attract a crowd of onlookers. (Submitted by Vicki Fletcher)

She said she usually brings a crew of at least five people to help co-ordinate the shoots, which often attracts a crowd of curious tourists shocked at the sight of a cow perched on top of a sand dune or strolling through the waves on the beach.

“Other times it’s seeing a spot you want to get to and trying to figure out how to get the cow there to that spot. That’s the trick,” she said.

‘Every farmer has their favourite cow’

Thompson said he’s already gathered dozens of photos for the book, each one reminding him of the different animals he’s had over the years. He said he hopes the book will give farmers a chance to appreciate the beauty of their industry and give Islanders a nice glimpse of home.

“Every farmer has their favourite cow and they love to talk about cows and cow breeding so this just kind of adds a little nostalgia to it,” Thompson said.


Thompson plans to release the book in April 2019. (Brittany Spencer/CBC)

Thompson said he plans to release the book next April when the national Holstein convention is held in Charlottetown.

Source: CBC

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