Archive for breeding for longevity

21 Master Breeders. 16 Years Each: Holstein Canada’s 2025 Master Breeders Just Crossed the Finish Line

From a 14-cow classification round in Quebec to Alberta’s first 95-pointer—here’s who earned the industry’s hardest win

Fourteen Excellent cows in a single classification visit. That’s 14 handshakes. Any breeder who’s waited for that classifier to finish walking knows exactly how that moment felt for Micheret.

That’s the kind of result that earns a Master Breeder shield—and it’s just one story from the 21 Canadian operations Holstein Canada honored this year.

The Master Breeder designation isn’t handed out for one great lactation or one banner at a show. It evaluates your herd over a rolling 16-year window. Sixteen years of stacking high production, superior type, and cows that don’t quit—through milk price crashes, feed spikes, and every sire trend that came and went. These 21 herds kept delivering.

“Tonight is all about dedicated breeders, outstanding cows, and a legacy of excellence built generation by generation,” Holstein Canada President Jill Cote said during the reveal ceremony.

By the Numbers

  • 21 shields awarded across five provinces
  • 14 Excellent cows in one classification round (Micheret)
  • 106 Excellent cows bred since 2005 (Crestomere)
  • 16 consecutive VG or EX generations (Nauly)
  • 99 HPI maintained for 16 straight years (Saintour)
  • 74 Excellent cows underpinning a second shield (Nauly)

Want to meet these winners? The 2026 National Holstein Convention runs this April in British Columbia. Registration is open now.

Quebec Takes 12: The Province That Breeds Different

Quebec claimed more than half the shields this year—12 of 21. But the numbers don’t tell you much. The strategies behind them do.

Micheret: 14 Excellent Cows, One Classification Round

Balanced breeding between conformation and production has always been Micheret’s philosophy. The payoff came during a classification visit that produced 14 Excellent designations in a single round. That wasn’t luck. That was decades of breeding decisions finally showing up on the same day.

Hectare (Roxton Pond): The Tabasco Legacy — Second Shield

Some herds are built on one phenomenal cow family. For Hectare—earning their second shield—that foundation is Tabasco. Her two daughters have earned the Excellent designation a combined 10 times. When a cow family produces that consistently, you build your whole program around it.

Dessauges (Farnham): From Crossbred to 60+ Excellent

This one’s a complete rebuild. Dessauges started as a crossbred operation in the early 1990s. By the early 2000s, they’d transitioned to 100% purebred Holsteins. Their first Excellent cow came shortly after—an 11-year-old with eight calves behind her. Today, the herd boasts more than 60 Excellent cows. That kind of transformation doesn’t happen by accident.

Desross (Sainte-Flavie): The 25-Embryo Investment That Changed Everything

Desross purchased 25 top-quality Semex embryos, resulting in 11 females with strong first-lactation milk yields. Combined with genetic testing and classification, that embryo investment didn’t just provide momentum—it fundamentally rewrote their genetic trajectory. The herd hasn’t looked back.

Saintour: 16 Years at HPI 99

Saintour adopted a breeding strategy focused on animal health, fertility, and productivity. The payoff? A Herd Performance Index of 99 for 16 consecutive years—including a first-place national ranking in Canada in 2010. You don’t hold 99 for 16 years without intention.

Nauly: Second Shield, 74 Excellent Cows, 16 Generations of VG or Better

Nauly is back for their second Master Breeder shield. They’re sitting on 74 Excellent cows with 16 consecutive generations classified Very Good or Excellent. Their formula: strong cow families, embryo transfers on top bloodlines, and patience. “Believe in your goals,” was their advice during the ceremony. Good year for them.

Ringo (Rouville): International Recognition for Productivity

Bull selection and classification drive everything at Ringo. They use classification reports as their progress report card. The approach paid off with recognition by Holstein International as one of the most productive herds—global acknowledgment, not just national.

Boisvert

Boisvert worked hard as a family with a clear breeding vision to develop balanced, productive cows. They combine quality forage with strong genetics, and they’ve built a group of cows they actually enjoy working with every day.

Mibois

Mibois focuses on developing beautiful, productive cows that they look forward to working with each day. Being named a Master Breeder finalist was, in their words, “a wonderful and completely unexpected surprise.” Sometimes the award finds you before you expect it.

Roclairson

Roclairson uses a focused breeding program guided by classification to refine conformation and improve reproduction. Their advice: “Seek guidance, but always trust your own judgment.”

Rochelet

Rochelet remains committed to high-performance genetic lines with an unwavering focus on excellence. Steady, strategic, consistent.

Chevrier

Chevrier relies on genetics and classification as core pillars of their management strategy, complemented by supervised milk testing and a strong emphasis on proper nutrition. When they got the surprise phone call during the ceremony, you could hear the emotion in their voices.

Ontario’s Five: Red & White Bets, Classification GPS, and the Three C’s

Ontario brought five shields home. Each operation took a different path to get there.

H-Bridge (Park Hill): All In on Red & White

Genetics and classification have always guided H-Bridge’s decisions. But their defining move was the transition to a 100% Red & White herd. In an industry where black-and-white still dominates showrings and semen catalogs, H-Bridge proved that specialized genetic focus can deliver national-level excellence.

“We can’t blame them for switching to reds,” the hosts joked during the reveal. The room agreed.

Vonburg (Woodstock): Excellent Daughters from Excellent Mothers

Vonburg focuses on cow families and sire proofs to create matings that produce long-lasting, profitable cows. Their most memorable milestone? Seeing Excellent daughters come from Excellent mothers—proof that their evaluation process actually works across generations. Exactly what they wanted.

Hiddenspring (Elmira): Learning from Classifiers and Adapting

Hiddenspring remained committed to its breeding strategy, focusing on increasing production while learning from classifiers and adapting to industry trends. That agility—knowing when to hold steady and when to adjust—separates breeders who plateau from breeders who keep climbing.

Birdolm (Rockwood): Classification as the Breeding GPS

Birdolm uses classification to guide thoughtful mating decisions, focusing on continuous improvement. Cows that stick around longer and milk harder. That’s money.

Eastedge (Springfield): Crops, Cows, and Comfort

Eastedge lives by the Three C’s: Crops, Cows, and Comfort. Grow good crops. Breed good cows. Provide excellent comfort.

“The Master Breeder shield is an award that comes from doing your best job each day,” they said during the ceremony. Their advice to the next generation? Focus on those three things. Everything else follows.

Alberta’s Two: Data-Driven Breeding and a 95-Pointer in 2025

Mosnang: Every Data Point, Every Generation

Genetics drives Mosnang’s passion for dairying and their commitment to continually breeding better cows. They use genetics, classification, registration, DHI, genomics, and cow families to evaluate, track, and improve their herd generation after generation. If there’s data available, Mosnang is using it.

When Holstein Canada called to announce the win, Mosnang picked up from the tractor. Farm life doesn’t stop for phone calls—you just take them wherever you are.

Crestomere: 106 Excellent Cows and Their First 95-Pointer

The Simonton family at Crestomere picked up the phone mid-chores when Holstein Canada called. You could hear the barn in the background.

Achieving Master Breeder status has always been their goal. In 2018, they moved from a tie-stall barn to a robotic facility. That transition, combined with sand bedding, increased cow comfort and longevity. Since 2005, they’ve bred 106 Excellent cows. And in 2025, they brought in their first 95-point cow.

That’s a year to remember.

Manitoba’s Shield: Missiontrail (Woodlands)

Missiontrail focuses on genetics to improve their next generation, emphasizing high production, functional type, and longevity. Every classification sheet is a report card—and they actually use it.

Nova Scotia’s Shield: Bokma (Shubenacadie)

Bokma is a third-generation, seven-robot dairy focused on producing elite, long-lasting cows with high production and type. They successfully bridged the gap between traditional breeding principles and modern robotic technology.

The Master Breeder goal guided their decisions. The robots didn’t change their breeding philosophy—they just changed how the cows get milked. That’s the balance.

What Past Winners Want You to Know

Chris McLaren of Larenwood (Drumbo, Ontario—2019 winner) joined the ceremony to share what he learned on the way to his shield. Worth hearing.

On the decision that made the difference:

“25 years ago, when I came home to farm, I convinced my dad that we are going to invest the same amount of money in genetics, but I was going to learn to breed cattle, and we’re going to put that money into great bulls. We slowly progressed over many years to producing better and better cattle, and it helped to accelerate our journey.”

On their 70-year closed herd strategy:

“Our simple goal is to match to make the daughters better than the mothers, and to slowly work away generation after generation and invest in our great families. Investments that don’t seem like you’re doing much at the time—but when you look, and it slowly builds over years and years, you’re getting a lot out of it.”

On what he’d tell tonight’s winners:

“Be patient and determined with your goals. We’re proof that long-term vision and goal-setting—you can achieve the things you dream of. Listen to neighbors and industry personnel, draw on their experience and wisdom. And most of all, keep in mind what is best for the cow in all the things you do. What is best for her in mating and breeding, and in health, facilities, and prevention? All those things will eventually get you where you want to go.”

Holstein Canada’s Vision: Protecting Genetic Integrity

Greg Dietrich, CEO of Holstein Canada, outlined the association’s direction during the ceremony.

“For 144 years, Holstein Canada has earned the trust of dairy farmers. That legacy matters,” Dietrich said. “But our future depends on how well we deliver on our strategies.”

He outlined four pillars: member and producer engagement, strong leadership and governance, industry partnerships, and innovation and research.

On the association’s role as the industry evolves: “We do that by protecting the integrity of both genetics and data, adopting new tools where they improve service, and ensuring information remains practical and relevant at the farm level. Just as importantly, we must continue to represent and connect breeders with a rapidly changing dairy ecosystem.”

The 2026 National Convention: BC This April

The 2025 Master Breeders will be honored at the National Holstein Convention in British Columbia this April. The theme is “Spirit of the West.”

Tammy Oswick, Holstein Canada’s bilingual event specialist, shared what’s planned:

  • Taste of BC: Local fare and fireside chats
  • Farm Tours: See BC operations firsthand
  • National Show: Heritage Park in Chilliwack, BC
  • Grouse Mountain Reception: A gondola ride to the President’s reception—”It will definitely be a night to remember,” Oswick said

“Convention week is a time to make new connections and reconnect with others while enjoying the beauty of the area we’re in and celebrating the success of our members,” Oswick said. “It’s really a memory in the making.”

Registration is open now. Book your hotel rooms early.

2025 Master Breeder Recipients

Herd PrefixProvinceKey Achievement/Focus
MicheretQuebec14 Excellent cows in one classification round
HectareQuebecSecond shield; Tabasco cow family
BoisvertQuebecFamily-focused balanced breeding
DessaugesQuebecCrossbred to 60+ Excellent purebreds
DesrossQuebec25 Semex embryos transformed trajectory
SaintourQuebecHPI 99 for 16 years; #1 Canada 2010
NaulyQuebecSecond shield; 74 EX, 16 VG/EX generations
MiboisQuebecBeautiful, productive cow development
RoclairsonQuebecClassification-guided breeding program
RocheletQuebecHigh-performance genetic lines
ChevrierQuebecGenetics, classification, nutrition focus
RingoQuebecHolstein International productivity recognition
H-BridgeOntario100% Red & White transition
VonburgOntarioExcellent daughters from Excellent mothers
HiddenspringOntarioProduction growth via trend adaptation
BirdolmOntarioClassification-guided longevity
EastedgeOntario“Three C’s”: Crops, Cows, Comfort
MosnangAlbertaData-driven: DHI, genomics, classification
CrestomereAlberta106 EX since 2005; first 95-pointer in 2025
MissiontrailManitobaClassification as a report card
BokmaNova ScotiaThird-generation, seven-robot dairy

Provincial breakdown: Quebec 12* –  Ontario 5 –  Alberta 2 –  Manitoba 1 –  Nova Scotia 1

Congratulations to all 2025 Master Breeder recipients. See you in BC this April.

Holstein Canada acknowledges the generous support of industry partners: Semex, Blondin Sires, and Zoetis.

For convention registration and Master Breeder Gala information, visit Holstein Canada’s website.

KEY TAKEAWAYS:

  • 21 farms. 16 years. The call came mid-chores. That’s what it takes to earn Canada’s hardest breeding award—no shortcuts, no catalog genetics, just cows that kept milking, classifying, and showing up pregnant.
  • Quebec claimed 12 shields and made it look easy. Micheret dropped 14 Excellents in one classification visit. Nauly stacked 74 Excellents across 16 straight VG/EX generations. Saintour held an HPI of 99 for 16 consecutive years. The province breeds differently.
  • Classification is still the only report card that pays. Every winner credited classifiers—not pedigree hype, not sale prices, not Instagram likes—as the primary feedback loop for mating decisions.
  • Robots don’t change what wins. Cows do. Bokma runs seven robots in Nova Scotia. Crestomere switched from tie-stalls in 2018 and just scored their first 95-pointer. Both earned shields by keeping the cow at the center of every facility upgrade.
  • BC. April. 21 shields. One stage. The National Holstein Convention’s Master Breeder Gala turns those mid-chores phone calls into the kind of handshakes breeders talk about for decades.

Executive Summary: 

For 21 farms across Canada, the Master Breeder phone call finally came—often right in the middle of chores—after 16 years of stacking cows that milk last, and classify the way they were bred to. Quebec owned the night with 12 shields, from Micheret’s 14-Excellent-cow classification visit to Nauly’s 74 Excellents and 16 straight VG/EX generations. Ontario’s five winners leaned on cow families and classifiers as their GPS, while Alberta’s Mosnang and Crestomere proved you can mix genomics, robots, and 106 homebred Excellents into the same story and still have it start in a tie-stall barn. Manitoba’s Missiontrail and Nova Scotia’s Bokma showed that smaller provinces can still build big-time cows by treating every classification sheet like a report card and every robot as just a different way to milk the same kind of cow. On the big-picture side, CEO Greg Dietrich laid out Holstein Canada’s plan to protect the integrity of both genetics and data, and past winner Chris McLaren reminded breeders that great bulls, closed herds, and cow-first facilities still win if you give them enough years. All 21 herds will step onto the stage at the 2026 National Holstein Convention in British Columbia, where the “Spirit of the West” will turn those mid-chores phone calls into the kind of night breeders remember for the rest of their careers. ​

Continue the Story

  • The Magic Behind Larenwood Farms: How Chris McLaren is Redefining Dairy Excellence — Chris McLaren’s advice to the 2025 winners came from somewhere real. This profile unpacks the 70-year closed herd, the 2019 shield, and the philosophy that turned a sixth-generation Ontario farm into Canada’s Best Managed Herd. If his words during the ceremony resonated, this is the full story behind them.
  • The Great Holstein Shakeup: How 16 Years Rewrote Breeding Rules — The Master Breeder shield evaluates herds over a rolling 16-year window. This piece explains what happened to Holstein breeding during that same timeframe—genomics cut generation intervals by 76%, selection shifted toward functional traits, and the “super-sire” model collapsed. The forces these 21 winners navigated, mapped out. 
  • Bosdale Farms: The Legacy Behind Canada’s Most Excellent Cows — Crestomere bred 106 Excellents since 2005. Bosdale has 415. This multi-generational Ontario family walks a parallel path—patient breeding, cow-family obsession, and the belief that functional conformation outlasts every trend. If Crestomere’s story inspired you, Bosdale shows what another 50 years of the same philosophy can build.

Join the Revolution!

Join over 30,000 successful dairy professionals who rely on Bullvine Weekly for their competitive edge. Delivered directly to your inbox each week, our exclusive industry insights help you make smarter decisions while saving precious hours every week. Never miss critical updates on milk production trends, breakthrough technologies, and profit-boosting strategies that top producers are already implementing. Subscribe now to transform your dairy operation’s efficiency and profitability—your future success is just one click away.

NewsSubscribe
First
Last
Consent

Snowboots Wis Milky Way: From Gunny Sack Calf to Everyone’s Favorite Brood Cow

A Gunny Sack, a Christmas Calf, and the Brood Cow Behind Bootmaker’s 100 Gold Medal Dams

“Everyone’s favorite brood cow.” Snowboots Wis Milky Way EX-97-3E-GMD—the $75 Christmas calf who rose from 21st in a class of 22 to twice Grand Champion at Waterloo, and whose son Bootmaker became the first bull to sire 100 Gold Medal Dams.

Act I – The Old Friend in the Dry Cow Class

The barn at Waterloo had that sound to it—the low hum that means the good cows are already clipped and bedded, and everyone’s just waiting to see if the judge agrees with what they saw in the tie‑ups. Colored shavings, steel rafters, the smell of iodine and lineament hanging over the ring. Out they came, the Dry Aged Cows, and near the end of the string was one that, by all rights, should’ve been home on a straw pack by then.

Nearly twelve years old. Dry. Heavy in calf with her eleventh. That was Snowboots Wis Milky Way. When Allen Hetts walked the line that day at the National Dairy Cattle Congress and pulled her to the top of the class, the Holstein World called her “an old friend” who “almost seems to get better as she goes along,” and said her “great quality, strength and substance stand out in every line.” Think about that for a second. In a dry cow class. At almost twelve. She wasn’t just hanging on—she was still the one they wanted to see.

Now, the thing about that era. late ’50s into the ’60s, is that “Excellent” really meant something. You didn’t have TMR audits on your phone or a genomic index to hide behind. You had a classifier with a clipboard, a state Black & White show, and maybe, if things went very right, a trip to Waterloo, the Nebraska State Fair, Mid‑America at Topeka, or the International in Chicago. EX‑95 was rare air. EX‑97? That bordered on myth. And shows like the National Dairy Cattle Congress were where the breed went to sort out who deserved to be talked about all winter.

Snowboots belonged to that world. But she didn’t start out there. She started on a wheat farm.

Out near Abilene, Kansas, a man who was “not a dairyman, but a wheat farmer” kept a small registered Holstein herd on the side. His son’s 4‑H project was a Meierkord Netherland Triune daughter—EX‑92, by the most popular bull in the KABSU stud at the time. She had a good udder, nice teat placement. Just one big headache: her teats were so short that when she calved with her first heifer on Christmas Day, she had to be milked by hand, every milking.

That Christmas calf—the one they almost kept for another 4‑H project—would change everything.

Here’s what made her different. Jack Sexton of Ja‑Sal Farm, one of Ed Reed’s closest friends and cow‑trip partners, heard that the cow and calf might be for sale. Jack went over to look. The young cow was tagged at $250, and he liked her. But what really caught him was the little two‑month‑old heifer at her side: long‑necked, full of Triune breeding, the kind of calf you notice without quite knowing why.

The calf “was not for sale”—likely because the boy had her earmarked as his next 4‑H project. So Jack did what a practical cattleman does. He pointed right at the problem.

He told them, essentially, “You probably ought to sell her. She’ll probably grow up to have short teats like her dam.” That hit home. A deal got struck: $325 for the pair—$250 for the cow, $75 for the calf. The boy had one condition: name the calf “Snowboots.”

So she was Snowboots from that day on. Jack stuffed her into a gunny sack, set her in the back seat of his car, and hauled her home to Ja‑Sal Farm. No fanfare. Just a little heifer in a sack on a Kansas back road.

Looking back, the signs were there. At the time, she was just a Christmas calf with a pedigree that said “Triune” and a future that could’ve gone quietly nowhere.

At Ja‑Sal, Snowboots did what good cows do: she calved, she bred back, she raised useful offspring. Her first calf, Ja‑Sal Whirlwind Princess, became an EX‑93 cow with records over 1,000 pounds of fat and ended up in the Paclamar herd. A Wis Trademark son turned into the main herd sire at Ja‑Sal for several years, pulling the herd average from 79 points to 84, according to Jack. Another son by Gray View Skyliner went on to Paclamar and Gray View Farm in Wisconsin.

Paclamar Ivanhoe Slippers EX‑90—Snowboots Wis Milky Way’s granddaughter by Ja‑Sal Whirlwind Princess—grazing Colorado alfalfa before selling for $20,000 in 1967 and heading to Italy, where she became dam of Talent King of Salone EX‑95, three‑time Grand Champion at the National Show in Cremona and grandsire of Talent King Linea EX‑95, Cremona Champion in 1980.

She wasn’t a natural show star. “The first time Jack ever showed ‘Snowboots’ it was at the local district show, and she placed 21st in a class of 22!” Reed remembered. Years later, when she was Grand Champion at Waterloo in 1962 and 1963, “you’ve come a long way, baby” seemed about right.

For seven and a half years, she quietly built a cow family at Ja‑Sal. Then, one day in 1961, at a regional show in Abilene, another breeder came along who saw something more.

Act II – Two Great Cows, One Big Gamble

The thing about those old‑time breeders like Dick Brooks—they carried a lot of history in their head before they ever walked down a show aisle. Brooks had grown up in Ohio, in a family that made its living trading draft horses and milking cows. He’d studied animal husbandry at Ohio State, left when the Depression dragged him home, and built a herd that twice won the National Dairy Efficiency Production Award by the mid‑1950s.

When his son Philip’s health pushed the family west to Colorado, Brooks went from successful dairy farmer to milkman, then to feed salesman, then to commercial heifer grower. Somewhere in there, he signed an oil lease with a Texan named Howard Sluyter—”in the ahl bidness”—for $1,000 down. They hit it off. Four years later, that handshake turned into Paclamar Farm.

Paclamar was built big from the start. Seventeen steel‑frame buildings with blue vinyl panels on about 1,240 acres at Louisville, Colorado. They milked in an eight‑stall parlor, piped warm milk into a 500‑gallon insulated tank on a VW truck, and fed 70 or more drop calves at a time with a quart‑at‑a‑pull metering device. All the machinery—tractors, bunk feeders—was leased from Allis‑Chalmers, and six men, including Brooks, ran the whole show.

But here’s what set Brooks apart—he wasn’t just buying cows; he was building a herd around a philosophy. He liked Ormsby blood—the Winterthur and Maytag branches in particular. He believed in cow families, pedigrees, and in a Kansas foundation sire named Fredmar Sir Fobes Triune, whose influence ran deep through herds like Thonyma, Meierkord, and Skyway.

He bought 18 head at Hilltop, including five Osborndale Ivanhoe daughters. He bought from Harris Wilcox’s Canandaigua Classic, the National Convention Sale at Syracuse, and the Sunny Vale dispersal. He bought the Vista Peaks herd and its Thonyma‑bred Ormsby blood. And he bought deep into the Thonyma herd itself—79 head over two trips—including the Senatora family.

Then came Kansas and Snowboots.

“In 1961 at a regional show in Abilene, Kansas,” Brooks later wrote, “even though no one can be sure how great a young cow can turn out to be, I was really excited about her potential. Jack had used the cow extensively in his program, and I really liked what I saw.” He offered Jack $2,500 for the cow plus one of Paclamar’s best young bulls as a future herd sire.

Jack’s widow told Reed that he lay awake all night, trying to talk himself into letting Dick have the cow. One can imagine him thinking about that first local show—21st of 22—and about the calves she’d already given him. Then picturing what she might do in a big, well‑funded program with a national show schedule and access to bulls he’d only ever seen in catalog photos.

“Finally,” Reed wrote, “reasoning that Paclamar could give the cow an opportunity that he could not, he let her go.” In November 1961, Snowboots left Ja‑Sal and headed for Colorado.

At Paclamar, she walked into a barn that already housed Harborcrest Rose Milly, a show cow from Ohio who would go on to be All‑American Aged Cow in 1962, 1964, and 1965. Reed later said there was only one time in his memory when one farm owned the two most outstanding cows of the breed at the same time—and that was when Paclamar had Milly and Snowboots side by side. Milly was the flashy one, “unbeatable in the show ring when in bloom.” Snowboots was the one the crew liked to look at day after day—a big cow, but never coarse, with a long, clean neck and that sweep of rib that made her look right from every angle. She quickly became the favorite cow of those at Paclamar.

Now, what most people don’t realize is that Snowboots did her best work on two fronts at once.

On the show side, she and Milly went toe‑to‑toe in the early ’60s. Between 1953 and 1967, Snowboots was a four‑time class winner and twice Grand Champion at Waterloo, and Grand Champion at the Nebraska State Fair. In that odd 1962 season, she was Grand at Waterloo and Nebraska, but Reserve Grand to Milly at Mid‑America Topeka and the Colorado State Fair. When All‑American ballots were counted, Milly took All‑American Aged Cow with 18 first‑place votes and 133 points; Snowboots got 2 firsts and 38 points as Reserve All‑American Aged Cow. She’d be Reserve again in 1965.

On the milk side, she was building a lifetime that would make even modern producers nod. Over 3,551 days of twice‑a‑day milking, she made 201,187 pounds of milk at 3.8% and 7,729 pounds of fat. Her best record came at 11 years 11 months—24,006 pounds of milk at 4.1% and 995 pounds of fat in 365 days. In that era, with state averages far lower and no fancy supplements, that’s the kind of record that gets read out loud around the kitchen table.

And classification? She climbed the ladder to EX‑97‑3E‑GMD. There’s no write‑up of the moment the score was announced, but one can picture a classifier straightening up, reading “97,” and the barn going quiet for half a breath. In those days, EX‑97 wasn’t just rare—it was almost a rumor come to life.

All that set the stage for one October day that still stands as Paclamar’s best.

The Day Paclamar Owned the Ring

Snowboots Wis Milky Way as Grand Champion at the Waterloo Dairy Cattle Congress, 1962–63—standing on the colored shavings with her people and her banner, in the very ring where Paclamar would make history by taking both Grand and Reserve.

On October 5, 1962, Paclamar brought Milly and Snowboots to Waterloo. In the Aged Cow class, Snowboots stood first, Milly second under Jack Fraser. Then they came back for the championship.

The Holstein‑Friesian World had to go back through the books. Their report read:

“Paclamar Farms, Louisville, Colo., made history for our national show by winning both the Grand Champion and Reserve Grand Champion awards of the female section with the first and second prize aged cows. We are unable to find any previous instance since the Reserve championships were inaugurated at the National in 1935, where one exhibitor has taken both the Grand and Reserve Grand female honors.”

The banners went to Harborcrest Rose Milly and Snowboots Wis Milky Way. One farm. One manager. Two aged cows. Grand and Reserve at the National Dairy Cattle Congress on their first big crack at the national spotlight.

That’s the peak. That’s the moment everything that came before—the wheat farm, the gunny sack, the 21st‑of‑22 district placing, Jack’s sleepless night, the move to Colorado—comes together in one ring.

And still, for Brooks, the real work with Snowboots wasn’t just in winning banners. It was in what he could put behind a young bull code.

Bottling Kansas in One Black Calf

This is where the story shifts from colored shavings to cow families and calculated risk.

By 1962, Brooks had decided that Snowboots’ next mating should “hopefully produce a son that would develop into the main herdsire at Paclamar.” Reed, who knew him as well as anyone, said he’d never seen Brooks spend more time on a breeding decision.

The checklist was tight: no obvious weaknesses introduced; a bull that would sire flat bone and high, wide rear udders; and a pedigree loaded with crosses to Fredmar Sir Fobes Triune, the Kansas foundation sire Brooks loved.

Snowboots already had Triune bred into her. Her dam, Milkyway Judy Triune GP‑83, was by Meierkord Netherland Triune, the best of Old Triune’s sons. Her third dam was also a direct descendant of Triune.

The trouble was that by 1962, almost all the proven Triune‑bred bulls were gone. A few had been heavily used in early AI, but that was before frozen semen; when those bulls died, their influence stopped with them.

So Brooks did something that, in hindsight, took more nerve than people sometimes appreciate. He looked to an unproven bull.

His friend Bill Weeks up in Vermont had spent years building a Holstein family known as the Skyways—tall in front, long wide rumps, flat bone, high wide udders. Weeks had bought a calf named Valla Vista Polkadot Ike off a big white cow, Valla Vista Flicka Mercury EX, in the Phillips Brothers show string at Kingman, Kansas, after seeing her on classification duty. Ike daughters did well at Skyway, and even better at Bristol Farm in Wisconsin, where nine of his best daughters averaged 88.4 points and formed an Honorable Mention All‑American Get of Sire in 1962.

Skyway Princess Hope—maternal granddam of Skyway Valla Vista Double—one of the Skyway cows whose flat bone, wide rumps, and high, snug rear udders convinced Dick Brooks that Double was the right risk to mate to Snowboots Wis Milky Way.

One of those daughters, Skyway Valla Vista Hopeful EX‑92, dropped a bull calf by Skyway Esteem Sam, himself from the Ike line. That calf was Skyway Valla Vista Double. Double was linebred Ike—his dam and paternal granddam both Ike daughters—and carried multiple crosses to Fredmar Sir Fobes Triune plus one to Prince Triune Supreme. Bristol’s Ike daughters were the kind that stopped you in the aisle—flat‑boned, wide‑rumped, rear udders snug right up under the pin bones.

Pedigree‑wise, Double “filled the bill.” He came from the kind of cows Brooks liked to look at and from a breeder he trusted. There was just one problem: Double was two years and one month old, and his sire was still unproven.

One can imagine Brooks in his office, pedigrees spread out, asking himself if he really wanted to risk one of the two best cows on earth on a young bull with zero daughters in milk. He did it anyway.

He bred Snowboots Wis Milky Way to Skyway Valla Vista Double.

On September 22, 1963, she dropped a black bull calf. They named him Paclamar Bootmaker.

Paclamar Bootmaker—Snowboots Wis Milky Way’s black September son by Skyway Valla Vista Double—pictured in his prime after rising from an $80,000 sale highlight to an ABS sire with 27,252 production‑tested daughters and a breed‑first 100 Gold Medal Dams.

In that one calf, Brooks pulled together a dam who would stand Grand at Waterloo, score EX‑97‑3E‑GMD, and make over 200,000 pounds of milk in 3,551 days of 2x milking; six direct crosses to Fredmar Sir Fobes Triune and two to his brother Fredmar Prince Triune Supreme; and Skyway/Ike type for wide rumps and high udders.

At the time, Bootmaker was just another September calf on straw, nosing for milk. No one in that barn knew he’d end up with 27,252 production‑tested daughters in 8,006 U.S. herds. Or that he’d become the first bull ever to sire 100 Gold Medal Dams.

And before any of that could happen, there was one more gamble to play.

The $80,000 Pair and a Shaky First Look

Fast‑forward to November 10, 1967. Paclamar’s first dispersal. The herd numbered 425 head; 200 would sell, along with 50 pairs where the buyer would pick one, and the other would go back to Paclamar. The average on 249 head was $1,692, with cattle going to 38 states and five foreign countries.

Snowboots was gone by then, but her presence was still in the barn in the form of Ja‑Sal Whirlwind Princess EX‑93, and, of course, in Bootmaker. Brooks wanted both Princess and Milly for the “new” Paclamar.

Months before the sale, Reed had told him there was no way he could save both cows unless he paired them with bulls buyers would be more interested in than the females. So Brooks rolled the dice again.

He paired Milly with Bootmaker. He paired Princess with Paclamar Double Triune, a Bootmaker son out of Skyway Esteem, full sister to Double’s dam. When the Milly–Bootmaker pair came into the ring, the bidding climbed all the way to $80,000. The Bootmaker Syndicate took the pair. Eugene Vesely of E‑L‑V Ranch in Michigan was the under‑bidder at $77,000; he later said he’d have taken Milly if he’d won, which is exactly what Brooks had hoped.

The syndicate chose Bootmaker. Paclamar kept Milly. Same story with Princess and Double Triune—the buyers picked the bulls, Brooks kept the cows. Reed recalled that Brooks saved about 80% of the cows he most wanted that day.

From the sale ring, Bootmaker looked every bit the star: $80,000 price tag, Milly beside him, Snowboots behind him, Triune blood all through him. Down in the cattle rows, the mood was more cautious.

“At the sale,” Reed wrote, “the first three or four ‘Bootmaker’ daughters had just calved. They were not very impressive. True.” He had his two best cows bred to Bootmaker at that time and admitted he “was less than happy with what I saw.” Stud interest wasn’t exactly stampeding either.

What no one saw coming, standing in that barn with those first plain daughters, was what would happen once enough Bootmaker heifers freshened in good herds.

Almost all of the Paclamar‑bred Bootmaker daughters that sold in that first dispersal developed into very good cows, some outstanding. Reed’s two Bootmaker heifers out of his best cows both grew into Excellent Gold Medal Dams. As more daughters went on test and classification, American Breeders Service stepped in and leased Bootmaker.

By 1999, Bootmaker had sired 27,252 production‑tested daughters in 8,006 herds and 14,307 classified daughters averaging 82.66. He was the number‑two Honor List sire in 1976, behind Paclamar Astronaut and ahead of Pawnee Farm Arlinda Chief and Round Oak Rag Apple Elevation. He never rivaled Chief or Elevation for great sons, but he made his mark where his mother had—through the female side.

Bootmaker became the first bull ever to sire 100 Gold Medal Dams. Those included cows like Wapa Bootmaker Mandy EX‑96‑GMD, Fleetridge Bootmaker Dixie EX‑2E‑GMD, Gor‑Wood‑D Bootmaker Jennifer EX‑92‑GMD, Holtex Triune S Peggy EX‑91‑GMD, Holtex Triune Fond Fay EX‑94‑3E‑GMD, Burley Bootmaker Valid EX‑93‑4E, Pinehurst Pleasure EX‑93‑4E‑GMD, and Sully Fobes Bootmaker Dot EX‑97‑3E‑GMD—the kind of cows you’d walk back to see twice in a show barn. They were the kind of daughters you built herds and cow families around.

By 1976, Snowboots Wis Milky Way’s September bull calf had become so influential that Holstein‑Friesian World devoted “The BOOTMAKER Issue” to him—Paclamar Bootmaker EX‑94, Gold Medal, pictured at 11½ years with 27,000‑plus daughters on test and 100 Gold Medal Dams to his name.

Put simply: Bootmaker did in the AI era what his dam had done in Kansas and Colorado. He made the kind you kept.

Act III – Quiet Passing, Loud Echo

The years between the 1967 sale and Snowboots’ death weren’t long, but they mattered. She’d delivered her last calf at Paclamar—a Rosafe Citation R daughter with black markings down to the foot, disqualifying her from registry under the color rules of the time—and that heifer went to Larry Moore’s Red Holstein herd for $5,000. Darrell Pidgeon later said she looked like she’d have gone Excellent.

Then, one night, it just ended.

Lowell Nelson, herdsman at Paclamar, remembered it this way:

“Each night I went to the barn to check the cows before I went to bed. One particular night, ‘Snowboots’ was lying in her box stall, due to freshen in a month to ‘Fury.’ When I walked by, she was resting with her head back on her side. The next morning, when we got to the barn, she was still lying there, her head on one side, dead. Without a struggle, she had passed away from an apparent heart attack. It was truly a sad day at Paclamar. She was buried there on the farm.”

No thrashing, no long illness. Just a nearly 14‑year‑old cow, carrying her eleventh calf, gone quietly in the night. For a farm that had built so much of its identity around a handful of truly great cows, that had to hurt.

Brooks summed her up in a way only a man who’d handled thousands of cattle could:

“Few cows, if any, had ever contributed as much to the genetic advancement of the breed. She was a cow you could breed once and get a conception. She was a cow that could be bred to more kinds of bulls and still have a good offspring than any cow that I ever worked with. She was a cow that had the greatest disposition of them all, and everyone loved to work with her.”

Back in Kansas, Reed said they still refer to her as “everyone’s favorite brood cow.” That’s not a title the breed hands out lightly.

Now, what most people don’t realize when they look at modern pedigrees is just how much of Snowboots’ world they’re still living in.

On the bull side, the Paclamar story is better known. Astronaut, Milly’s son by Thonyma Ormsby Senator, sold for $9,000 at the 1964 National Convention Sale and went on to sire nearly 60,000 production‑tested daughters. Through Hanoverhill Starbuck—out of an Astronaut daughter—and Startmore Rudolph—by Aerostar, a Starbuck son, with an Astronaut third dam—Astronaut sits right in the backbone of the modern Holstein genotype. When people talk about the “Starbuck look” and about bulls like Rudolph reshaping both type and production worldwide, Astronaut is sitting there in the pedigree every time.

Paclamar Reflection Millie EX‑93‑GMD—Harborcrest Rose Milly’s Reflection Sovereign daughter—where the two greatest Paclamar cow families finally crossed. Bred to Snowboots Wis Milky Way’s son Bootmaker, she produced Paclamar Mademoiselle EX, Paclamar Milly VG, and Paclamar Milestone, who went on to Carnation Genetics. Photo: Agri‑Graphics

On the cow‑family side, Bootmaker and Snowboots have been doing the same kind of work, just more quietly. Bootmaker’s 100 Gold Medal Dams anchored herds from Pinehurst to Wapa and beyond, and their descendants show up again and again in cow families that lasted—families with multiple generations of high classification and strong production. Many of those daughters carried “Triune” in their name, a nod to the Kansas bull Brooks and Reed both believed in so strongly.

Every time a modern breeder says, “She’s a brood cow—you can breed her to just about anything and get something useful,” they’re talking about the same kind of cow Brooks described when he talked about Snowboots. Every time a salesperson pulls up a pedigree and points to Bootmaker a couple of generations back on the maternal side, they’re looking at her influence coming through in practical ways—conception, udder, attitude.

And it’s not just paper. In today’s barns, heifer calves are expensive. A week‑old dairy‑beef cross can bring four figures; replacement heifers can cost more than a decent used truck. Research on lightly selected “control line” cows versus intensely selected modern lines suggests what a lot of old‑timers already knew in their bones: cows bred too hard for peak yield can sacrifice fertility and survivability, while the “old‑fashioned” kind hangs around and raises more calves.

Snowboots was that “old‑fashioned” kind—except she did it with numbers that still stack up: 3,551 days, 201,187 pounds of milk, 7,729 pounds of fat, calving in September six years in a row, and in calf with number eleven when she died. She proved you could have both: production and longevity. In an era when we talk a lot about lifetime milk per stall and cows that “pay for their replacements,” her life reads like a case study.

So what would the Holstein breed look like if she’d stayed a 4‑H project on that wheat farm, or if Jack had gone home without that $325 pair? Paclamar doesn’t have Snowboots to stand beside Milly in 1962, and that “Grand and Reserve from one farm” headline never gets written. Brooks doesn’t have the dam he needs for Bootmaker—no black September calf with six crosses to Triune and 27,000 daughters to spread that influence around. Those 100 Gold Medal Dams with “Bootmaker” in their name belong to other bulls, or don’t exist at all. And the maternal backbone in a lot of modern pedigrees looks just a little less sturdy.

The records tell us one thing: show wins, scores, production totals, sale prices. The people who were there fill in the rest. Reed remembering her as “everyone’s favorite brood cow.” Nelson seeing her every night at barn check. Brooks saying she “could be bred to more kinds of bulls and still have a good offspring” than any cow he ever worked with.

If you’ve ever stood in your own barn after evening milking, watching an old cow chew her cud and thinking, “If I had ten more just like her, I’d sleep a lot better at night,” you already understand Snowboots Wis Milky Way. She was that cow for three different men, in two different states, and then for a breed that spread her influence around the world.

From a short‑teated Christmas dam on a Kansas wheat farm, to 21st in a local show, to leading the string when Paclamar took both Grand and Reserve at Waterloo, to EX‑97‑3E‑GMD and the dam of an $80,000 bull who filled barns from Colorado to Canada—that’s the arc we’re talking about.

In a Holstein world where it’s easy to get dazzled by the names on semen tanks and the lights on the colored shavings, Snowboots Wis Milky Way pulls us back to where it all really starts: the brood cow in the box stall. The cow who breeds back. The cow who raises daughters and sons that other people want. The cow whose family keeps turning up in your best group long after she’s gone.

For a calf that left her first home in a gunny sack for $75 of that $325 deal, that’s quite a life. And for everyone who loves this breed—for everyone who cares about cows that last and families that matter—Snowboots has earned her place as the brood cow they’ll still be talking about when our grandchildren are arguing pedigrees on the rail at World Dairy Expo.

KEY TAKEAWAYS:

  • A $75 gunny‑sack calf became the dam of 100 Gold Medal Dams. Snowboots Wis Milky Way went from nearly staying a 4‑H project to scoring EX‑97 and producing Paclamar Bootmaker—proof that the next great brood cow might be the one nobody else sees yet.
  • Brood cows outlast show cows. Milly took the All‑American banners; Snowboots raised the kind you built herds around. She bred back every time, held together structurally, and produced good offspring no matter the sire—exactly what Dick Brooks meant when he called her the best cow he ever worked with.
  • 201,187 lbs milk · 11 calves · 3,551 days on 2x milking. When heifers cost $4,000 and average cows leave before their fourth lactation, Snowboots’ career is the financial case for breeding cows that last.
  • Betting on pedigree over proof built a maternal dynasty. Brooks mated one of the two best cows in the breed to an unproven two‑year‑old because the Kansas Triune crosses fit his vision. The result—Bootmaker and his 27,252 daughters—anchored cow families for generations.
  • The female side carries the long game. Bootmaker never rivaled Chief or Elevation for famous sons, but his Gold Medal Dams quietly stacked maternal value into pedigrees that are still paying dividends today.

EXECUTIVE SUMMARY: 

This is the story of a $75 Christmas calf that left her first home in a gunny sack and ended up as Snowboots Wis Milky Way—EX‑97‑3E‑GMD, and the brood cow Paclamar herdsmen simply called “everyone’s favorite.” She went from 21st out of 22 at a Kansas district show to standing at the head of the aged cow class when Paclamar made history at Waterloo, taking both Grand and Reserve with Milly and Snowboots on the same day. Her Double‑sired son, Paclamar Bootmaker, turned that type and durability into numbers: 27,252 production‑tested daughters, 14,307 classified at 82.66, and a breed‑first 100 Gold Medal Dams. Behind those stats was a cow that bred back easily, held together structurally, and made 201,187 pounds of milk in 3,551 days of 2x milking—calving in September six years in a row and carrying her eleventh calf when she died quietly in her box stall. In a 2026 dairy world where heifers are expensive, cows leave too early, and genotypes change every proof run, Snowboots’ life is a reminder that long‑lived, fertile brood cows aren’t “old‑fashioned”—they’re the genetic insurance policy your future herd depends on.

Continue the Story

Join the Revolution!

Join over 30,000 successful dairy professionals who rely on Bullvine Weekly for their competitive edge. Delivered directly to your inbox each week, our exclusive industry insights help you make smarter decisions while saving precious hours every week. Never miss critical updates on milk production trends, breakthrough technologies, and profit-boosting strategies that top producers are already implementing. Subscribe now to transform your dairy operation’s efficiency and profitability—your future success is just one click away.

NewsSubscribe
First
Last
Consent
Send this to a friend