Submissions for the competition are now being taken in advance of the Borderway Dairy Expo, which will be held on March 10 and 11 in Carlisle.
The subject is primarily focused on dairying and informing elementary kids about where their milk originates from.
The Harrison & Hetherington (H&H) competition is available to anybody active in farming in any capacity, aged up to 18 years.
Submissions must be submitted in the form of vlogs with a maximum run duration of five minutes.
Glynn Lucas, H&H auctioneer and event organiser, predicted a’spectacular reaction’ from the dairy sector’s up and coming young farmer vloggers.
“This is the fastest growing media for the younger generation, and it’s a fantastic method to exhibit their life in farming and their thoughts and objectives for the future.
“With farming facing such a difficult future, it’s never been more crucial for us to educate the public on the significance of farming as the country’s primary food provider, especially the high-quality milk they purchase in supermarkets.”
“I’m surprised by the volume and quality of films and vlogs that are surfacing on social media, created by individuals in farming and covering every imaginable facet of agricultural life,” said sponsor Alastair Herd, head of Herd’s Media.
“This is opening up a window that allows the public to get a close-up look at genuine farming, and I’m thrilled to be able to inspire the next generation of young vloggers to continue telling people how essential farming is to the country’s future.”
The vlogging competition entry forms and guidelines may be acquired at H&H’s Facebook page.
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