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Super Bowl Chunky-Style Milk Commercial Falls Flat with Ag Community

During Super Bowl LIII, the “Chunky-Style Milk” commercial from Mint Mobile may have caused many upset stomacks, but it also has upset many people on twitter as well. The “chunky-style milk” commercial featured    a family is sitting down to breakfast drinking “chunky-style milk because it has the wholesome chunks kids need, unlike smooth style milk.” The mother then pours a glass of the chunk filled liquid into a glass and the whole family enjoys a “beverage.”

 During the commerical the announcer comments “Chunky style milk? That’s not right. But you know what is right? Wireless starting at just $15/month from Mint.”  While is was likely meant to be a funny play on the chunky versus smooth peanut butter debate, it appears to have missed the mark. Many members of the agriculture community went to Twitter and Facebook to voice the disgust with the commercial.

 

The chunky milk commercial wasn’t the only advertisement to draw criticism from farmers, Bud Light’s corn syrup series also sparked some controversy on#agtwitter.

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