Select Sires Inc. will be featured in an upcoming episode of American Farmer, airing initially on June 9 at 8:30 a.m. on RFD-TV.
In this episode, American Farmer will go behind-the-scenes at Select Sires to educate audiences about CowManager®, a continuous three−in−one heat, health and rumination herd monitoring system. The episode will re-air on June 23 at 8:30 a.m.
“Select Sires is intensely focused on making our customer-owners more productive and profitable to feed a growing world population,” says Lyle Kruse, Select Sires vice president of U.S. market development. “We are very excited about how the CowManager system can help dairy and beef producers better manage cow health and reproduction and are proud to provide this innovative product. The upcoming feature on American Farmer will help educate dairy and beef producers and consumers on how Select Sires and CowManager can revolutionize individual cow management.”
CowManager measurements are taken by a computer microchip that is combined with the cow’s ear tag making it different from any other system on the market. The system includes three modules that measure health, fertility and feeding by constantly monitoring temperature, activity, rumination and eating time.
